on demand

WOBI on Customer Experience Strategy

with Martin Lindstrom

Understand how customers have changed over the past three years

Build a roadmap to better connect with your customers

Develop a set of tools to build a remarkable customer journey

Marketing managers and Customer Service teams

Everyone looking to create Customer Centric organizations

Leaders who want to develop more powerful brands

Martin Lindstrom is the founder and chairman of Lindstrom Company, the world’s leading brand & culture transformation group. TIME Magazine has named Lindstrom one of the World’s 100 Most Influential People and Thinkers50 has selected Lindstrom to be among the world’s top 50 business thinkers. Lindstrom is a high profile speaker and author of 7 New York Times best-selling books. His book Brand Sense was critically acclaimed by The Wall Street Journal as one of the five best marketing books ever published.

SESSION 12 hours

01 A DEEP DIVE INTO THE MINDS OF TOMORROWS CUSTOMER

  • Customers have changed a lot over the past 3 years. But how much? You’re about to find out
  • The five biggest misunderstandings of how today’s customer behaves
  • Simple guidelines that will put your organization among the world’s top 0.1%

02 WHY IS MY ORGANISATION SO DISCONNECTED TO THE CUSTOMER?

  • Why you are struggling with internal lip syncing and empty promises about placing the customer in the centre
  • How to get your organisation truly engaged – so that they’re not just ‘talking the talk’ but ‘walking the walk’
  • Here’s the roadmap to follow – the does (and most importantly) the don’ts… the pitfall every single client I’ve worked with seems to be trapped by

SESSION 22 hours

03 WHAT IS BEST IN CLASS?

  • Some companies are good – and some remarkable … here’s the difference
  • What we can learn from the remarkable companies
  • Can you (realistically) do the same or is your reality different?

04 CREATING A REMARKABLE CUSTOMER JOURNEY

  • The building blocks you need to work with
  • Creating a world class customer journey
  • Bringing the rest of the organisation with you
Understand how customers have changed over the past three years

Build a roadmap to better connect with your customers

Develop a set of tools to build a remarkable customer journey

Marketing managers and Customer Service teams

Everyone looking to create Customer Centric organizations

Leaders who want to develop more powerful brands

Martin Lindstrom is the founder and chairman of Lindstrom Company, the world’s leading brand & culture transformation group. TIME Magazine has named Lindstrom one of the World’s 100 Most Influential People and Thinkers50 has selected Lindstrom to be among the world’s top 50 business thinkers. Lindstrom is a high profile speaker and author of 7 New York Times best-selling books. His book Brand Sense was critically acclaimed by The Wall Street Journal as one of the five best marketing books ever published.
SESSION 12 hours

01

A DEEP DIVE INTO THE MINDS OF TOMORROWS CUSTOMER

  • Customers have changed a lot over the past 3 years. But how much? You’re about to find out
  • The five biggest misunderstandings of how today’s customer behaves
  • Simple guidelines that will put your organization among the world’s top 0.1%

02

WHY IS MY ORGANISATION SO DISCONNECTED TO THE CUSTOMER?

  • Why you are struggling with internal lip syncing and empty promises about placing the customer in the centre
  • How to get your organisation truly engaged – so that they’re not just ‘talking the talk’ but ‘walking the walk’
  • Here’s the roadmap to follow – the does (and most importantly) the don’ts… the pitfall every single client I’ve worked with seems to be trapped by
SESSION 2 2 hours

03

WHAT IS BEST IN CLASS?

  • Some companies are good – and some remarkable … here’s the difference
  • What we can learn from the remarkable companies
  • Can you (realistically) do the same or is your reality different?

04

CREATING A REMARKABLE CUSTOMER JOURNEY

  • The building blocks you need to work with
  • Creating a world class customer journey
  • Bringing the rest of the organisation with you

“Every successful brand stands for something more than itself, and that thing is emotional. A great brand promises hope, the contagion of coolness, or desirability, or love, or romance, or acceptance, or luxury, or youth, or sophistication, or high-quality technology”.

MARTIN LINDSTROM

Included with your Registration

Full Access
Access to the On Demand content for 30 days.
EXECUTIVE SUMMARY
Written overview of key learnings from each session.
MULTI-LANGUAGE
All sessions available in English, Spanish and Italian.
CONTENT
4 hours of content.

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INDIVIDUAL

249USD

 

249 USD

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10 PARTICIPANTS

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save 491 usd!

THE IDEAL LEARNING EXPERIENCE FOR ANY TEAM!

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