Guy Kawasaki
Innovation

Guy Kawasaki

Marketing specialist, author, and Silicon Valley venture capitalist

Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool. He is a brand ambassador for Mercedes-Benz and an executive fellow of the Haas School of Business (UC Berkeley). He was the chief evangelist of Apple and a trustee of the Wikimedia Foundation.

He authored fifteen textbooks books written for the finest academic institutions in the world and have been both New York Times and Wall Street Journal bestsellers. His writing focuses on the tactical and practical in order to empower and inspire. He’s widely respected as a source of wisdom about entrepreneurship, venture capital, marketing, and business evangelism.

He was one of the Apple employees, originally responsible for marketing their Macintosh computer line in 1984. He did not invent secular evangelism, but he popularised it when marketing this computer, naming its users “Apple evangelist”.

The term “evangelism” comes from a Greek word that means “bringing the good news.” That’s what he does–whether it was the good news of Macintosh or currently the good news of Canva, an online graphics-design firm. He aligns with companies and causes that empower people, foster democracy, and make the world a meritocracy.

In addition to his work at Canva, he is a writer , speaker, Mercedes-Benz brand ambassador, board member of Privy, and executive fellow at the Haas School of Business at UC Berkeley.

  • Customer becomes ambassador – From client to loyal customer and then to advocate of your brand
  • Strategic thinking: take your business to the next level and differentiate yourself from others
  • Power tips to transform unlikely stories into lessons and success