Innovation

Jesus Cochegrus

Entrepreneur and expert in Innovation and Leadership

For more than 20 years, Jesus Cochegrus has led the gaming industry focusing on creativity and ideas development. In 2001, Jesus founded eMotion Interactive, a company that has developed projects for Nike, Coca-Cola, Hewlett Packard, Volkswagen and Audi, amongst others.

Between 2010 and 2012, Jesus acted as the CEO for Kaxan, the first Mexican company approved as a developer for Nintento, Wii, XBOX and Play Station. Jesus led the project named “Taco Master”, the videogame that was positioned number 1 in iTunes Mexico and other countries in the LATAM region.

Leading innovation
  • What are the mental approaches or “mindsets” that favor positive change and evolution in organizations
  • How to use technology and psychology to understand and predict what the market requires
  • Steps to rethink our corporate values to truly connect with the human “behind” the client and the collaborator