Ann-Handley
MARKETING

Ann Handley

Leading authority on digital and content marketing

Ann Handley is a writer, digital marketing pioneer, and Wall Street Journal best-selling author. Handley speaks and writes about how you can rethink the way your business markets. Cited in Forbes as the most influential woman in social media. Handley is the Chief Content Officer of MarketingProfs, a training company that empowers marketers internationally with the skills they need to drive success at their companies.

Ann Handley is the Wall Street Journal bestselling author of Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content and Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (co-authored with C.C. Chapman).

Her company, MarketingProfs, is a marketing training and education company with more than 600,000 subscribers. She is a LinkedIn Influencer, and has more than 420,000 followers on Twitter. She is consistently named one of the most influential marketers on social media. Previous to Marketingprofs, she founded ClickZ, one of the first sources of digital marketing information in the world.

The Brave New World of Content and Storytelling
  • Digital marketing and storytelling tools: How to use them to make your company or product stand out
  • Defining the objectives of the content strategy: Why do we need to generate good content
  • Creating high impact marketing strategies focused on clients
  • How to connect the content you produce with real business results