Digital Transformation

Charlene Li

Leading expert on business and disruptive technology

Charlene is a Principal Analyst at Altimeter, a Prophet Company, and the author of the New York Times bestseller, Open Leadership. She is also the coauthor of the critically acclaimed, bestselling book Groundswell, which was named one of the best business books in 2008. Her newest book, The Disruption Mindset, has been released in 2019. Her deep knowledge of leadership, strategy, interactive media and marketing gives her unique insight into the changing business landscape.

Before starting Altimeter Group, Li was a Vice President and Principal Analyst at Forrester Research, worked in online newspaper publishing, and was a consultant with Monitor Group. She was named one of the Top 50 Leadership Innovators by Inc, and one of the 100 most creative people in business by Fast Company. She is frequently quoted by leading media channels such as The Wall Street Journal, The New York Times, USA Today and Reuters. She has shared her insights on 60 Minutes, ABC News, CNN and CNBC.

The Disruption Mindset: Why Some Organizations Transform While Others Fail
  • Formulate and execute a coherent disruption strategy that will align your organization and results in breakthrough growth
  • Understanding the next generation customer and their changing behaviors on a continuous basis
  • Leadership in the Digital Era: Create a movement with groundswell leadership, to energize and sustain your efforts
  • Digital transformation involves more than technology: Why the strategic focus for selling organizations must be organizational and cultural