{"id":271931,"date":"2024-06-20T07:52:55","date_gmt":"2024-06-20T07:52:55","guid":{"rendered":"https:\/\/www.wobi.com\/?page_id=271931"},"modified":"2024-06-20T11:38:38","modified_gmt":"2024-06-20T11:38:38","slug":"wobi-on-leading-change-with-zoe-chance-2","status":"publish","type":"page","link":"https:\/\/www.wobi.com\/pt\/masterclass-old\/wobi-on-leading-change-with-zoe-chance-2\/","title":{"rendered":"WOBI on Leading Change With Zoe Chance"},"content":{"rendered":"

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WOBI on Leading Change<\/h1>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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com Zoe Chance<\/p>\n

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Expert on persuasion and decision making, Zoe Chance is a Professor at the Yale School of Management and author of the bestselling book Influence is Your Superpower, which was released in February of this year. Through the lens of behavioral economics, and drawing on both her Fortune 500 practitioner experience and her Harvard and Yale research expertise, Chance provides strategies to help leaders assert influence in diverse business settings and drive positive change in organizations. <\/span><\/p>\n

[\/et_pb_tab][et_pb_tab title=”Learning Objectives” _builder_version=”4.24.0″ _module_preset=”default” body_font=”Asap||||||||” body_font_size=”18px” body_line_height=”1.3em” tab_font_size=”20px” background_color=”RGBA(0,0,0,0)” background_enable_color=”on” global_colors_info=”{}”]<\/p>\n\n\n\n
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\"\"Desenvolver estrat\u00e9gias de lideran\u00e7a baseadas na persuas\u00e3o e influ\u00eancia<\/span><\/p>\n

\"\"Alinhar estrategicamente as suas equipas para alcan\u00e7ar um objectivo comum<\/span><\/p>\n

\"\"Aprender as t\u00e9cnicas necess\u00e1rias para conduzir eficazmente a mudan\u00e7a numa organiza\u00e7\u00e3o<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

[\/et_pb_tab][\/et_pb_tabs][et_pb_tabs active_tab_background_color=”RGBA(0,0,0,0)” inactive_tab_background_color=”RGBA(0,0,0,0)” active_tab_text_color=”#673e5b” disabled_on=”off|on|on” admin_label=”Tabs” _builder_version=”4.24.0″ _module_preset=”_initial” tab_text_color=”#b7b5af” tab_font=”AvenirNextRegular|||on|||||” tab_line_height=”2.8em” custom_margin_tablet=”” custom_margin_phone=”” custom_margin_last_edited=”on|phone” custom_padding_tablet=”” custom_padding_phone=”|30px||30px|false|true” custom_padding_last_edited=”on|phone” custom_css_tabs_controls=”background-color: rgb(255,255,255)” custom_css_active_tab=”background-color: rgb(232,232,232)” border_color_all=”rgba(0,0,0,0.24)” locked=”off” global_colors_info=”{}”][et_pb_tab title=”NICHOLAS NEGROPONTE” content_last_edited=”off|phone” _builder_version=”4.16″ _module_preset=”default” body_font=”Asap||||||||” body_font_size=”18px” body_line_height=”1.3em” tab_font_size=”20px” background_color=”RGBA(0,0,0,0)” background_enable_color=”on” global_colors_info=”{}”]<\/p>\n

Nicholas Negroponte, arquiteto e inform\u00e1tico, \u00e9 um guru indiscut\u00edvel na \u00e1rea da tecnologia e seu impacto na sociedade e nos neg\u00f3cios. Fundador e diretor do MIT Media Lab (Massachusetts Institute of Technology) e OLPC (One Laptop per Child), Negroponte ganhou fama e reconhecimento mundial ap\u00f3s a publica\u00e7\u00e3o do seu livro <\/span>Being Digital<\/span><\/i>, no qual ele previu um futuro onde a tecnologia estaria intimamente relacionada com a vida cotidiana.<\/span><\/p>\n

[\/et_pb_tab][et_pb_tab title=”Learning Objectives” _builder_version=”4.16″ _module_preset=”default” body_font=”Asap||||||||” body_font_size=”18px” body_line_height=”1.3em” tab_font_size=”20px” background_color=”RGBA(0,0,0,0)” background_enable_color=”on” global_colors_info=”{}”]<\/p>\n

\"\"Olhar para al\u00e9m do digital e compreender melhor os pr\u00f3ximos desafios e oportunidades<\/p>\n

\"\"Aprender sobre o futuro da conex\u00e3o, a conectividade e o seu impacto nos neg\u00f3cios<\/p>\n

\"\"Descubra como a inova\u00e7\u00e3o e a criatividade ser\u00e3o afectadas pelo nosso futuro digital<\/p>\n

\"\"Compreender os desafios associados ao poder da nossa vida digital<\/p>\n

[\/et_pb_tab][et_pb_tab title=”AGENDA” content_phone=”<\/p>\n

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Agenda – Total 6 hours of content<\/strong><\/div>\n<\/div>\n<\/div>\n

%91hypeanimations_anim id=%2219%22%93<\/p>\n

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SESS\u00c3O 1<\/span> – 2 horas<\/span><\/td>\n<\/tr>\n
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01<\/span><\/p>\n

Para al\u00e9m do digital<\/strong><\/p>\n<\/td>\n<\/tr>\n

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  • O que criou a Internet? Um olhar sobre \"pacotes\" e a natureza dos bits<\/li>\n
  • Porque \u00e9 que a biotecnologia \u00e9 o novo digital<\/li>\n
  • O futuro da Intelig\u00eancia Artificial e da Intelig\u00eancia Coletiva<\/li>\n
  • As vantagens de neg\u00f3cio do digital<\/li>\n
  • O que se segue? Globaliza\u00e7\u00e3o 2.0<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n
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02<\/span><\/p>\n

O Futuro da Conex\u00e3o e da Conectividade<\/strong><\/p>\n<\/td>\n<\/tr>\n

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  • Compreender o que significa realmente largura de banda e porque \u00e9 importante<\/li>\n
  • O que se segue para as telecomunica\u00e7\u00f5es: Sem fios; Sat\u00e9lites; Neutralidade da rede<\/li>\n
  • O futuro da interface: Interfaces baseadas na detec\u00e7\u00e3o, na linguagem e directamente no c\u00e9rebro<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n
SESS\u00c3O 2 <\/span> – 2 horas<\/span><\/td>\n<\/tr>\n
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03<\/span><\/p>\n

Inova\u00e7\u00e3o: A melhor maneira de prever o futuro \u00e9 invent\u00e1-lo<\/strong><\/p>\n<\/td>\n<\/tr>\n

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  • Reflex\u00f5es sobre a criatividade: Sobre as diferen\u00e7as, a complexidade e a contradi\u00e7\u00e3o<\/li>\n
  • Porque \u00e9 que os cidad\u00e3os n\u00e3o s\u00e3o clientes - e a import\u00e2ncia de compreender essa distin\u00e7\u00e3o<\/li>\n
  • Revisitando o empreendedorismo<\/li>\n
  • Repensar a concorr\u00eancia, o capitalismo e as ra\u00edzes da colabora\u00e7\u00e3o<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n
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04<\/span><\/p>\n

Potenciar a vida digital<\/strong><\/p>\n<\/td>\n<\/tr>\n

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  • De quanta energia precisamos?<\/li>\n
  • Porque \u00e9 que ser sustent\u00e1vel \u00e9 o objetivo errado: Fazer o inimagin\u00e1vel<\/li>\n
  • O potencial custo de oportunidade das energias renov\u00e1veis<\/li>\n
  • Porque \u00e9 que a fus\u00e3o \u00e9 a solu\u00e7\u00e3o a longo prazo: Pensar na energia nucleare outras solu\u00e7\u00f5es.<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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    \"\u00c9 mais importante do que como tentamos influenci\u00e1-los, quando ou onde\".<\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.24.0″ _module_preset=”default” text_font=”AvenirNextBold|800|||||||” text_text_color=”#673e5b” text_font_size=”16px” text_orientation=”center” custom_margin=”|||20px|false|false” custom_margin_tablet=”” custom_margin_phone=”|20px||20px|false|true” custom_margin_last_edited=”on|phone” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

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    ZOE CHANCE<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>","protected":false},"excerpt":{"rendered":"

    on demand WOBI on Leading Change with Zoe Chance249 USDExpert on persuasion and decision making, Zoe Chance is a Professor at the Yale School of Management and author of the bestselling book Influence is Your Superpower, which was released in February of this year. Through the lens of behavioral economics, and drawing on both her […]<\/p>","protected":false},"author":143,"featured_media":266724,"parent":267865,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"[et_pb_section fb_built=\"1\" admin_label=\"Section\" _builder_version=\"4.16\" _module_preset=\"default\" background_enable_color=\"off\" use_background_color_gradient=\"on\" background_color_gradient_direction=\"-90deg\" background_color_gradient_stops=\"#9d5475 0%|#673e5a 100%\" background_color_gradient_start=\"#9d5475\" background_color_gradient_end=\"#673e5a\" background_image=\"https:\/\/www.wobi.com\/wp-content\/uploads\/2021\/07\/trama-banner-superior2@3x.png\" background_size=\"contain\" background_position=\"bottom_left\" background_blend=\"soft-light\" custom_padding=\"28px||||false|false\" background_last_edited=\"on|phone\" background_image_phone=\"https:\/\/www.wobi.com\/wp-content\/uploads\/2021\/07\/trama-banner-superior@3x.png\" background_enable_image_phone=\"on\" background_size_phone=\"contain\" background_position_phone=\"bottom_center\" da_disable_devices=\"off|off|off\" locked=\"off\" global_colors_info=\"{}\" da_is_popup=\"off\" da_exit_intent=\"off\" da_has_close=\"on\" da_alt_close=\"off\" da_dark_close=\"off\" da_not_modal=\"on\" da_is_singular=\"off\" da_with_loader=\"off\" da_has_shadow=\"on\"][et_pb_row column_structure=\"1_2,1_2\" use_custom_gutter=\"on\" gutter_width=\"1\" custom_padding_last_edited=\"on|phone\" _builder_version=\"4.16\" _module_preset=\"default\" width=\"90%\" custom_margin=\"|auto||auto|false|false\" custom_margin_tablet=\"\" custom_margin_phone=\"||||false|false\" custom_margin_last_edited=\"on|phone\" custom_padding=\"0px||16px||false|false\" custom_padding_tablet=\"\" custom_padding_phone=\"||0px||false|false\" global_colors_info=\"{}\"][et_pb_column type=\"1_2\" _builder_version=\"4.16\" _module_preset=\"default\" custom_padding=\"|||23px|false|false\" custom_padding_tablet=\"\" custom_padding_phone=\"||||false|false\" custom_padding_last_edited=\"on|phone\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.16\" _module_preset=\"_initial\" text_font=\"AvenirNextBold|||on|||||\" text_text_color=\"#2e3845\" text_font_size=\"32px\" text_line_height=\"1em\" module_alignment=\"left\" custom_margin=\"||1px|-22px||\" custom_margin_tablet=\"\" custom_margin_phone=\"||||false|false\" custom_margin_last_edited=\"on|desktop\" custom_padding=\"20px||||false|false\" custom_padding_tablet=\"\" custom_padding_phone=\"0px||0px||false|false\" custom_padding_last_edited=\"on|phone\" text_font_size_tablet=\"\" text_font_size_phone=\"12pt\" text_font_size_last_edited=\"on|phone\" global_colors_info=\"{}\"]on demand[\/et_pb_text][et_pb_text _builder_version=\"4.24.0\" _module_preset=\"_initial\" text_font=\"AvenirNextDemiBold||||||||\" text_text_color=\"#FFFFFF\" text_font_size=\"56px\" text_line_height=\"1em\" header_font_size=\"56px\" module_alignment=\"left\" custom_margin=\"||1px|-22px||\" custom_margin_tablet=\"\" custom_margin_phone=\"||||false|false\" custom_margin_last_edited=\"on|desktop\" custom_padding=\"17px|||||\" custom_padding_tablet=\"\" custom_padding_phone=\"0px||0px||false|false\" custom_padding_last_edited=\"on|phone\" text_font_size_tablet=\"\" text_font_size_phone=\"32px\" text_font_size_last_edited=\"on|phone\" header_font_size_tablet=\"\" header_font_size_phone=\"24px\" header_font_size_last_edited=\"on|phone\" global_colors_info=\"{}\"]

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    WOBI on Experience Strategy<\/h1>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>[\/et_pb_text][et_pb_text _builder_version=\"4.24.0\" _module_preset=\"_initial\" text_font=\"AvenirNextMedium|100|||||||\" text_text_color=\"#FFFFFF\" text_font_size=\"48px\" text_line_height=\"1em\" module_alignment=\"left\" custom_margin=\"|||-22px||\" custom_margin_tablet=\"\" custom_margin_phone=\"||||false|false\" custom_margin_last_edited=\"on|desktop\" custom_padding=\"12px|||||\" custom_padding_tablet=\"\" custom_padding_phone=\"0px||0px||false|false\" custom_padding_last_edited=\"on|phone\" text_font_size_tablet=\"\" text_font_size_phone=\"23px\" text_font_size_last_edited=\"on|phone\" global_colors_info=\"{}\"]

    with Martin Lindstrom<\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.16\" _module_preset=\"default\" custom_padding=\"|||23px|false|false\" custom_padding_tablet=\"\" custom_padding_phone=\"||||false|false\" custom_padding_last_edited=\"on|phone\" global_colors_info=\"{}\"][et_pb_image src=\"https:\/\/www.wobi.com\/wp-content\/uploads\/2024\/04\/woces_od_header_lindstrom-1.webp\" title_text=\"woces_od_header_lindstrom (1)\" align=\"right\" src_phone=\"https:\/\/www.wobi.com\/wp-content\/uploads\/2021\/07\/lynda-gratton-header-800x463-1.jpg?_t=1637081805\" src_last_edited=\"off|desktop\" align_tablet=\"right\" align_phone=\"left\" align_last_edited=\"on|desktop\" _builder_version=\"4.24.0\" _module_preset=\"default\" background_enable_image=\"off\" width_tablet=\"\" width_phone=\"\" width_last_edited=\"on|phone\" max_width=\"72%\" max_width_tablet=\"72%\" max_width_phone=\"98%\" max_width_last_edited=\"on|phone\" custom_margin=\"||||false|false\" custom_margin_tablet=\"\" custom_margin_phone=\"-8px|||-18px|false|false\" custom_margin_last_edited=\"on|desktop\" custom_padding=\"20px||18px||false|false\" global_colors_info=\"{}\"][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" custom_padding_last_edited=\"on|phone\" admin_label=\"Section\" _builder_version=\"4.16\" _module_preset=\"default\" background_color=\"#b7b5af\" width=\"100%\" custom_margin_tablet=\"\" custom_margin_phone=\"||||false|false\" custom_margin_last_edited=\"on|phone\" custom_padding=\"10px||10px||true|false\" custom_padding_tablet=\"\" custom_padding_phone=\"0px||0px||false|false\" da_disable_devices=\"off|off|off\" locked=\"off\" global_colors_info=\"{}\" da_is_popup=\"off\" da_exit_intent=\"off\" da_has_close=\"on\" da_alt_close=\"off\" da_dark_close=\"off\" da_not_modal=\"on\" da_is_singular=\"off\" da_with_loader=\"off\" da_has_shadow=\"on\"][et_pb_row column_structure=\"1_5,1_5,3_5\" use_custom_gutter=\"on\" gutter_width=\"1\" make_equal=\"on\" custom_padding_last_edited=\"on|phone\" _builder_version=\"4.16\" _module_preset=\"default\" background_color=\"RGBA(0,0,0,0)\" width=\"90%\" width_tablet=\"\" width_phone=\"100%\" width_last_edited=\"on|phone\" custom_margin=\"||-6px||false|false\" custom_margin_tablet=\"\" custom_margin_phone=\"||||false|false\" custom_margin_last_edited=\"on|phone\" custom_padding=\"0px||0px||true|false\" custom_padding_tablet=\"\" custom_padding_phone=\"||12px||false|false\" global_colors_info=\"{}\"][et_pb_column type=\"1_5\" _builder_version=\"4.16\" _module_preset=\"default\" custom_padding=\"||||false|false\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.16\" _module_preset=\"_initial\" text_font=\"Montserrat|500||on|||||\" text_text_color=\"#FFFFFF\" text_font_size=\"38px\" width=\"60%\" width_tablet=\"\" width_phone=\"100%\" width_last_edited=\"on|phone\" max_width=\"60%\" max_width_tablet=\"\" max_width_phone=\"100%\" max_width_last_edited=\"on|phone\" custom_margin=\"0px||||false|false\" custom_margin_tablet=\"\" custom_margin_phone=\"16px||||false|false\" custom_margin_last_edited=\"on|phone\" custom_padding=\"10px|0px|10px||true|false\" custom_padding_tablet=\"\" custom_padding_phone=\"10px||10px|30px|true|false\" custom_padding_last_edited=\"on|phone\" text_font_size_tablet=\"\" text_font_size_phone=\"50px\" text_font_size_last_edited=\"on|phone\" text_orientation_tablet=\"\" text_orientation_phone=\"center\" text_orientation_last_edited=\"on|phone\" global_colors_info=\"{}\"]249 USD<\/sup>[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_5\" _builder_version=\"4.16\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_button button_url=\"\/cart\/?add-to-cart=271812\" url_new_window=\"on\" button_text=\"register now\" button_alignment_tablet=\"\" button_alignment_phone=\"center\" button_alignment_last_edited=\"on|phone\" _builder_version=\"4.24.0\" _module_preset=\"_initial\" custom_button=\"on\" button_text_size=\"18px\" button_text_color=\"#9f5576\" button_bg_color=\"#FFFFFF\" button_border_width=\"0px\" button_font=\"Montserrat|700||on|||||\" button_icon=\"9||divi||400\" custom_margin=\"6px||6px|-92px|false|false\" custom_margin_tablet=\"\" custom_margin_phone=\"0px|30px|12px|30px|false|true\" custom_margin_last_edited=\"on|phone\" custom_padding=\"8px|32px|8px|32px|true|true\" hover_enabled=\"0\" button_text_size_tablet=\"18px\" button_text_size_phone=\"16px\" button_text_size_last_edited=\"on|phone\" global_colors_info=\"{}\" sticky_enabled=\"0\"][\/et_pb_button][\/et_pb_column][et_pb_column type=\"3_5\" _builder_version=\"4.16\" _module_preset=\"default\" global_colors_info=\"{}\"][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" custom_padding_last_edited=\"on|phone\" admin_label=\"Section\" _builder_version=\"4.24.0\" _module_preset=\"default\" width=\"100%\" custom_margin_tablet=\"\" custom_margin_phone=\"||||false|false\" custom_margin_last_edited=\"on|phone\" custom_padding=\"29px||1px|||\" custom_padding_tablet=\"\" custom_padding_phone=\"0px||0px||false|false\" hover_enabled=\"0\" da_disable_devices=\"off|off|off\" locked=\"off\" global_colors_info=\"{}\" sticky_enabled=\"0\" da_is_popup=\"off\" da_exit_intent=\"off\" da_has_close=\"on\" da_alt_close=\"off\" da_dark_close=\"off\" da_not_modal=\"on\" da_is_singular=\"off\" da_with_loader=\"off\" da_has_shadow=\"on\"][et_pb_row use_custom_gutter=\"on\" make_equal=\"on\" custom_padding_last_edited=\"on|phone\" _builder_version=\"4.24.0\" _module_preset=\"default\" background_color=\"RGBA(0,0,0,0)\" width=\"100%\" width_tablet=\"\" width_phone=\"100%\" width_last_edited=\"on|phone\" custom_margin_tablet=\"\" custom_margin_phone=\"||||false|false\" custom_margin_last_edited=\"on|phone\" custom_padding=\"||7px|||\" custom_padding_tablet=\"\" custom_padding_phone=\"||||false|false\" locked=\"off\" global_colors_info=\"{}\"][et_pb_column type=\"4_4\" _builder_version=\"4.16\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_tabs active_tab_background_color=\"RGBA(0,0,0,0)\" inactive_tab_background_color=\"RGBA(0,0,0,0)\" active_tab_text_color=\"#673e5b\" disabled_on=\"on|off|off\" admin_label=\"Tabs\" _builder_version=\"4.24.0\" _module_preset=\"_initial\" tab_text_color=\"#b7b5af\" tab_font=\"Montserrat|||on|||||\" tab_line_height=\"2.8em\" custom_margin_tablet=\"\" custom_margin_phone=\"\" custom_margin_last_edited=\"on|phone\" custom_padding_tablet=\"\" custom_padding_phone=\"|30px||30px|false|true\" custom_padding_last_edited=\"on|phone\" hover_enabled=\"0\" custom_css_tabs_controls=\"background-color: rgb(255,255,255)\" custom_css_active_tab=\"background-color: rgb(232,232,232)\" border_color_all=\"rgba(0,0,0,0.24)\" locked=\"off\" global_colors_info=\"{}\" sticky_enabled=\"0\"][et_pb_tab title=\"Martin Lindstrom \" content_last_edited=\"off|phone\" _builder_version=\"4.24.0\" _module_preset=\"default\" body_font=\"Asap||||||||\" body_font_size=\"18px\" body_line_height=\"1.3em\" tab_font_size=\"20px\" background_color=\"RGBA(0,0,0,0)\" background_enable_color=\"on\" global_colors_info=\"{}\"]

    Martin Lindstrom is the founder and chairman of Lindstrom Company, the world\u2019s leading brand & culture transformation group. TIME Magazine has named Lindstrom one of the \u201cWorld\u2019s 100 Most Influential People\u201d and Thinkers50 has selected Lindstrom to be among the world\u2019s top 50 business thinkers. Lindstrom is a high profile speaker and author of 7 New York Times best-selling books. His book Brand Sense was critically acclaimed by The Wall Street Journal as \u201cone of the five best marketing books ever published\u201d.<\/span><\/p>[\/et_pb_tab][et_pb_tab title=\"Learning Objectives\" _builder_version=\"4.24.0\" _module_preset=\"default\" body_font=\"Asap||||||||\" body_font_size=\"18px\" body_line_height=\"1.3em\" tab_font_size=\"20px\" background_color=\"RGBA(0,0,0,0)\" background_enable_color=\"on\" hover_enabled=\"0\" global_colors_info=\"{}\" sticky_enabled=\"0\"]\r\n\r\n\r\n
    \"\"Understand how customers have changed over the past three years\r\n\r\n\"\"Build a roadmap to better connect with your customers\r\n\r\n\"\"Develop a set of tools to build a remarkable customer journey\r\n<\/table>[\/et_pb_tab][\/et_pb_tabs][et_pb_tabs active_tab_background_color=\"RGBA(0,0,0,0)\" inactive_tab_background_color=\"RGBA(0,0,0,0)\" active_tab_text_color=\"#673e5b\" disabled_on=\"off|on|on\" admin_label=\"Tabs\" _builder_version=\"4.24.0\" _module_preset=\"_initial\" tab_text_color=\"#b7b5af\" tab_font=\"AvenirNextRegular|||on|||||\" tab_line_height=\"2.8em\" custom_margin_tablet=\"\" custom_margin_phone=\"\" custom_margin_last_edited=\"on|phone\" custom_padding_tablet=\"\" custom_padding_phone=\"|30px||30px|false|true\" custom_padding_last_edited=\"on|phone\" custom_css_tabs_controls=\"background-color: rgb(255,255,255)\" custom_css_active_tab=\"background-color: rgb(232,232,232)\" border_color_all=\"rgba(0,0,0,0.24)\" locked=\"off\" global_colors_info=\"{}\"][et_pb_tab title=\"NICHOLAS NEGROPONTE\" content_last_edited=\"off|phone\" _builder_version=\"4.16\" _module_preset=\"default\" body_font=\"Asap||||||||\" body_font_size=\"18px\" body_line_height=\"1.3em\" tab_font_size=\"20px\" background_color=\"RGBA(0,0,0,0)\" background_enable_color=\"on\" global_colors_info=\"{}\"]

    Nicholas Negroponte, architect and computer scientist, is the unquestioned guru of technology and its impact on society and business. Founder and director of MIT Media LAb (Massachusetts Institute of Technology) and OLPC (One Laptop per Child), he is considered one of the leading authorities on the transformations that define our future. Negroponte gained worldwide fame and recognition after the publication of his book <\/span>Being Digital<\/span><\/i>, in which he predicted a future in which digital technology would become an intimate part of everyday life.<\/span><\/p>[\/et_pb_tab][et_pb_tab title=\"Learning Objectives\" _builder_version=\"4.16\" _module_preset=\"default\" body_font=\"Asap||||||||\" body_font_size=\"18px\" body_line_height=\"1.3em\" tab_font_size=\"20px\" background_color=\"RGBA(0,0,0,0)\" background_enable_color=\"on\" global_colors_info=\"{}\"]

    \"\"Looking beyond digital and better understand upcoming challenges and opportunities<\/p>\r\n

    \"\"Learn about the future of connectedness, connectivity and their impact on business<\/p>\r\n

    \"\"Discover how innovation and creativity will be affected by our digital future<\/p>\r\n

    \"\"Understand the challenges associated with powering our digital lives<\/p>[\/et_pb_tab][et_pb_tab title=\"AGENDA\" content_phone=\"\r\n

    \r\n
    \r\n
    Agenda - Total 6 hours of content<\/strong><\/div>\r\n<\/div>\r\n<\/div>\r\n%91hypeanimations_anim id=%2219%22%93\r\n\r\n\" content_last_edited=\"off|desktop\" _builder_version=\"4.16\" _module_preset=\"default\" body_font=\"Asap||||||||\" body_font_size=\"22px\" body_line_height=\"1em\" tab_font_size=\"20px\" custom_padding=\"0px||0px||false|false\" global_colors_info=\"{}\"]\r\n\r\n<\/tr>\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n
    SESSION 1<\/span> - 2 hours<\/span><\/td>\r\n<\/tr>\r\n
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    01<\/span><\/p>\r\n

    Beyond Digital<\/strong><\/p>\r\n<\/td>\r\n<\/tr>\r\n

    \r\n
      \r\n
    • What created the Internet? A look at \u201cpackets\u201d and the nature of bits<\/li>\r\n
    • Why biotech is the new digital<\/li>\r\n
    • The future of Artificial Intelligence and Collective intelligence<\/li>\r\n
    • The business advantages of digital<\/li>\r\n
    • What\u2019s next? Globalization 2.0<\/li>\r\n<\/ul>\r\n<\/td>\r\n<\/tr>\r\n
    \r\n

    02<\/span><\/p>\r\n

    The Future of Connectedness and Connectivity<\/strong><\/p>\r\n<\/td>\r\n<\/tr>\r\n

    \r\n
      \r\n
    • Understanding what bandwidth really means and why it is important<\/li>\r\n
    • What is next for telecommunications: Wireless; Satellites; Net Neutrality<\/li>\r\n
    • The future of interface: Sensing based, language based and direct brain interfaces<\/li>\r\n<\/ul>\r\n<\/td>\r\n<\/tr>\r\n
    SESSION 2 <\/span> - 2 hours<\/span><\/td>\r\n<\/tr>\r\n
    \r\n

    03<\/span><\/p>\r\n

    Innovation: The Best Way to Predict the Future is to Invent it<\/strong><\/p>\r\n<\/td>\r\n<\/tr>\r\n

    \r\n
      \r\n
    • Reflections on creativity: On differences, complexity and contradiction<\/li>\r\n
    • Why citizens are not customers \u2013 and the importance understanding that distinction<\/li>\r\n
    • Revisiting entrepreneurship<\/li>\r\n
    • Rethinking competition, capitalism and the roots of collaboration<\/li>\r\n<\/ul>\r\n<\/td>\r\n<\/tr>\r\n
    \r\n

    04<\/span><\/p>\r\n

    Powering Digital Life<\/strong><\/p>\r\n<\/td>\r\n<\/tr>\r\n

    \r\n
      \r\n
    • How much energy do we need?<\/li>\r\n
    • Why being sustainable is the wrong goal: Doing the unimaginable<\/li>\r\n
    • The potential opportunity cost of renewable energy<\/li>\r\n
    • Why fusion is the long-term solution: Thinking nuclear and small<\/li>\r\n<\/ul>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>[\/et_pb_tab][\/et_pb_tabs][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=\"off|off|off\" _builder_version=\"4.16\" _module_preset=\"default\" locked=\"off\" global_colors_info=\"{}\"][et_pb_column type=\"4_4\" _builder_version=\"4.16\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.16\" _module_preset=\"_initial\" header_2_text_align=\"center\" header_2_text_color=\"#000000\" custom_margin=\"||||false|false\" global_colors_info=\"{}\"]

      Masterclass Summary<\/strong><\/h2>[\/et_pb_text][et_pb_text _builder_version=\"4.16\" _module_preset=\"_initial\" width=\"80%\" module_alignment=\"center\" custom_padding=\"||||false|false\" global_colors_info=\"{}\"][embed]https:\/\/vimeo.com\/746559187\/e9acf5591c[\/embed][\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" admin_label=\"Section\" _builder_version=\"4.16\" _module_preset=\"default\" width=\"100%\" max_width=\"100%\" custom_margin=\"0px|0px|0px|0px|false|false\" custom_padding=\"0px|0px|0px|0px|false|false\" da_disable_devices=\"off|off|off\" locked=\"off\" global_colors_info=\"{}\" da_is_popup=\"off\" da_exit_intent=\"off\" da_has_close=\"on\" da_alt_close=\"off\" da_dark_close=\"off\" da_not_modal=\"on\" da_is_singular=\"off\" da_with_loader=\"off\" da_has_shadow=\"on\"][et_pb_row _builder_version=\"4.16\" _module_preset=\"default\" background_size=\"initial\" background_position=\"top_left\" background_repeat=\"repeat\" width=\"100%\" max_width=\"100%\" custom_margin=\"0px||||false|false\" custom_padding=\"21px||30px||false|false\" sticky_position_tablet=\"none\" sticky_position_last_edited=\"off|desktop\" global_colors_info=\"{}\" custom_css_main_element_last_edited=\"on|tablet\" custom_css_main_element_tablet=\"display: flex;||flex-wrap: wrap;\" custom_css_main_element_phone=\"display: flex;||flex-wrap: wrap;\"][et_pb_column type=\"4_4\" _builder_version=\"4.16\" _module_preset=\"default\" global_colors_info=\"{}\" custom_css_main_element_last_edited=\"on|tablet\" custom_css_main_element_tablet=\"order: 2;\" custom_css_main_element_phone=\"order: 2;\"][et_pb_text _builder_version=\"4.16\" _module_preset=\"_initial\" header_2_text_align=\"center\" header_2_text_color=\"#000000\" locked=\"off\" global_colors_info=\"{}\"]

      All Masterclass Content<\/strong><\/h2>[\/et_pb_text][et_pb_text module_id=\"session1\" _builder_version=\"4.24.0\" _module_preset=\"_initial\" text_font=\"AvenirNextDemiBold|500|||||||\" text_font_size=\"20px\" global_colors_info=\"{}\"]Session 1 - A DEEP DIVE INTO THE MINDS OF TOMORROWS CUSTOMER<\/strong>[\/et_pb_text][et_pb_button button_url=\"https:\/\/www.wobi.com\/wp-content\/uploads\/2022\/07\/wodf_negroponte_presentation_1.pdf\" url_new_window=\"on\" button_text=\"DOWNLOAD PDF\" button_alignment=\"center\" disabled_on=\"off|off|off\" _builder_version=\"4.16\" _module_preset=\"_initial\" custom_button=\"on\" button_text_size=\"16px\" button_text_color=\"#ffffff\" button_bg_color=\"#2e3845\" button_border_width=\"0px\" button_border_radius=\"0px\" button_font=\"Coda||||||||\" transform_scale_tablet=\"\" transform_scale_phone=\"\" transform_scale_last_edited=\"on|desktop\" transform_translate=\"80px|0px\" transform_translate_tablet=\"\" transform_translate_phone=\"40px|0px\" transform_translate_last_edited=\"on|desktop\" transform_rotate_tablet=\"\" transform_rotate_phone=\"\" transform_rotate_last_edited=\"on|desktop\" transform_skew_tablet=\"\" transform_skew_phone=\"\" transform_skew_last_edited=\"on|desktop\" transform_origin_tablet=\"\" transform_origin_phone=\"\" transform_origin_last_edited=\"on|desktop\" transform_styles_last_edited=\"on|desktop\" custom_margin=\"2px||42px||false|false\" custom_padding=\"|35%|||false|false\" custom_padding_tablet=\"\" custom_padding_phone=\"|150px||\" custom_padding_last_edited=\"on|desktop\" transform_styles_tablet=\"\" transform_styles_phone=\"\" locked=\"off\" global_colors_info=\"{}\" button_bg_color__hover_enabled=\"on|hover\" button_bg_color__hover=\"#00002A\" button_bg_enable_color__hover=\"on\"][\/et_pb_button][et_pb_tabs active_tab_background_color=\"#324249\" inactive_tab_background_color=\"#FFFFFF\" active_tab_text_color=\"#FFFFFF\" _builder_version=\"4.16\" _module_preset=\"_initial\" tab_line_height=\"2.1em\" width=\"70%\" module_alignment=\"center\" custom_padding=\"0px|0px|0px|0px|false|false\" border_width_all=\"0px\" locked=\"off\" global_colors_info=\"{}\"][et_pb_tab title=\"English\" _builder_version=\"4.16\" _module_preset=\"default\" global_colors_info=\"{}\"][embed]https:\/\/vimeo.com\/726665584\/a3ee618e68[\/embed][\/et_pb_tab][et_pb_tab title=\"Spanish\" _builder_version=\"4.16\" _module_preset=\"default\" global_colors_info=\"{}\"][embed]https:\/\/vimeo.com\/726666307\/29445b3573[\/embed][\/et_pb_tab][et_pb_tab title=\"Italian\" _builder_version=\"4.16\" _module_preset=\"default\" global_colors_info=\"{}\"][embed]https:\/\/vimeo.com\/726666978\/f49a04fc63[\/embed][\/et_pb_tab][\/et_pb_tabs][et_pb_text module_id=\"session1\" _builder_version=\"4.24.0\" _module_preset=\"_initial\" text_font=\"AvenirNextDemiBold|500|||||||\" text_font_size=\"20px\" custom_margin=\"58px|||||\" global_colors_info=\"{}\"]

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