on demand

WOBI on Innovation for Growth

with Guy Kawasaki

Strategies that resonate with clients, customers and teams in a context of continuous change

Defining your innovative goals and effectively communicating them across your organization

How to differentiate yourself from competitors and gain a competitive advantage

Business leaders seeking new actionable methods and strategies in innovation

Organizations looking to stand out in commoditized markets

Executives responsible for driving the next innovation breakthrough in their organization

Guy Kawasaki is a Silicon Valley veteran with experience at Apple and Google. He has over thirty years of experience with creating innovative products and services and going to market.

Formerly Chief Evangelist of Apple and a trustee of the Wikimedia Foundation, Guy is the author of 13 books including the NY Times best-selling author of The Art of The Start and Enchantment.

He is currently Chief Evangelist of Canva, an online graphic design tool, and an executive fellow of the Haas School of Business (UC Berkeley). Most recently, Guy has launched a new podcast titled, Remarkable People.

SESSION 180 min

01 How to be a remarkable person

  • Pursue interests, not passions
  • Stick to it
  • Don’t be framed
  • Get motivated any way you can
  • Get in any way you can
  • Don’t look for problems
  • Remember your friends
  • Don’t stop learning
  • Get over the imposter syndrome

02 How to be a remarkable innovator

  • Jump to the next curve
  • Rotation
  • Work backwards from the customer
  • Ask, “Therefore, what?”
  • Get high and right
  • Don’t worry, be crappy
  • Let 100 blossoms bloom
  • Change your mind
  • Remove speedbumps
  • Ignore naysayers

SESSION 280 min

03 How to be a remarkable persuader

  • Be likable
  • Be trustworthy
  • Be good
  • Accept others for what they are
  • Default to yes
  • Use salient points
  • Enchant all the influencers
  • Build an ecosystem
  • Provide social proof
  • Tell stories

04 How to be a remarkable entrepreneur

  • Focus on creating customers
  • Make a Minimal-Viable-Valuable-Validating Product
  • Weave a MAP
  • Find soulmates
  • Hire believers
  • Diversify your workforce
  • Develop empathy
  • Worry about the big stuff
  • Embrace brevity
  • Under promise and over-deliver

Strategies that resonate with clients, customers and teams in a context of continuous change

Defining your innovative goals and effectively communicating them across your organization

How to differentiate yourself from competitors and gain a competitive advantage

Business leaders seeking new actionable methods and strategies in innovation

Organizations looking to stand out in commoditized markets

Executives responsible for driving the next innovation breakthrough in their organization

Guy Kawasaki is a Silicon Valley veteran with experience at Apple and Google. He has over thirty years of experience with creating innovative products and services and going to market.

Formerly Chief Evangelist of Apple and a trustee of the Wikimedia Foundation, Guy is the author of 13 books including the NY Times best-selling author of The Art of The Start and Enchantment.

He is currently Chief Evangelist of Canva, an online graphic design tool, and an executive fellow of the Haas School of Business (UC Berkeley). Most recently, Guy has launched a new podcast titled, Remarkable People.

SESSION 145 Hours

How to be a remarkable person
  • Pursue interests, not passions
  • Stick to it
  • Don’t be framed
  • Get motivated any way you can
  • Get in any way you can
  • Don’t look for problems
  • Remember your friends
  • Don’t stop learning
  • Get over the imposter syndrome
SESSION 245 Hours
How to be a remarkable innovator
  • Jump to the next curve
  • Rotation
  • Work backwards from the customer
  • Ask, “Therefore, what?”
  • Get high and right
  • Don’t worry, be crappy
  • Let 100 blossoms bloom
  • Change your mind
  • Remove speedbumps
  • Ignore naysayers

SESSION 345 Hours

How to be a remarkable persuader
  • Be likable
  • Be trustworthy
  • Be good
  • Accept others for what they are
  • Default to yes
  • Use salient points
  • Enchant all the influencers
  • Build an ecosystem
  • Provide social proof
  • Tell stories
SESSION 445 Hours
How to be a remarkable entrepreneur
  • Focus on creating customers
  • Make a Minimal-Viable-Valuable-Validating Product
  • Weave a MAP
  • Find soulmates
  • Hire believers
  • Diversify your workforce
  • Develop empathy
  • Worry about the big stuff
  • Embrace brevity
  • Under promise and over-deliver

“There will always be people who hate or love what you do and that is normal, because it is not about being liked by everyone”.

GUY KAWASAKI

Included with your registration

Full Access

Access to the On Demand content for 30 days

EXECUTIVE SUMMARY

Written overview of key learnings from each session

MULTI-LANGUAGE

All sessions available in English, Spanish, Italian and Portuguese

CONTENT

4 hours of content

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249USD

 

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