14 & 15 November 2023
Centro de Convenciones Norte – IFEMA
- 8 world-renowned speakers
- A unique learning opportunity
- 20 years of being the main meeting point for executives
What is the World Business Forum?
- Learn from and be inspired by some of the world’s most renowned figures from business and beyond – a blend of content comprised of CEOs, entrepreneurs, innovators, leading academics, thinkers, artists and sportspeople.
- The conference focuses on the issues most relevant to today’s businesspeople, stimulating new thinking and inspiring action.
- It provides a unique networking environment to connect with like-minded professionals.
Who attends
The World Business Forum offers a unique two-day learning experience. The program of content is designed to give business leaders an edge in today’s fast changing competitive landscape so as to sustain growth and achieve ongoing success.
- For senior leaders from across all industries and across all company sizes.
- For leaders and executive teams looking for ideas and inspiration.
- For all those who understand the value of knowledge and continuous learning.
What you will learn
The conference provides an opportunity to learn from a world class program of business thought leaders and practitioners.
- The program has been carefully curated to provide a blend of perspectives on the most important issues facing leaders today.
- It offers high level, strategic thinking on the most critical management topics such as leadership, talent, performance and transformation.
- Attendees leave with new ideas to help their organizations grow, and the inspiration to put those ideas into practice.
Participants
Companies
%
Of delegates said they would recommend this event to a colleague or friend
20 years as the most important gathering of senior executives
Register Today and Celebrate 20 Years of
The World Business Forum!
Agenda
World Business Forum Madrid 2023
DÍA 1
TUESDAY, NOVEMBER 14
SCHEDULE
SPEAKER
9:30H - 11:00H
NAVA ASHRAF
11:00H - 11:45H
BREAK
11:45H - 12:45H
MUHAMMAD YUNUS
12:45H - 14:00H
JON MCNEILL
14:00H - 15:30H
LUNCH
15:30H - 16:00H
GREEN IMPACT
16:00H - 17:00H
FRANCIS FORD COPPOLA
DÍA 2
WEDNESDAY, NOVEMBER 15
SCHEDULE
SPEAKER
9:30H - 11:00H
KEVIN ROBERTS
11:00H - 11:45H
BREAK
11:45H - 13:00H
JEAN OELWANG
13:00H - 14:00H
TERESA PERALES
14:00H - 15:30H
LUNCH
15:30H - 16:30H
MICHAEL PHELPS
THE AGENDA IS SUBJECT TO CHANGE
Why attend?
Learning
Developing
Networking
Register now!
Take advantage of the special offer, valid until October 6, 2023
PLATINUM VIP
3.000€ +VAT
- Welcome Kit
- Access to the two-day congress
- Attendee Certificate
- Access to Platinum Lounge
- Simultaneous translation
- Coffee Break
- Dedicated Registration
- Deluxe Catering
- Networking Cocktail
Groups
9.000€ +VAT
15.000€ +VAT
GOLD
2.400€ +VAT
- Welcome Kit
- Access to the two-day congress
- Attendee Certificate
- Simultaneous translation
- Coffee Break
- Networking Cocktail
Groups
7.200€ +VAT
12.000€ +VAT
NOVEMBER 14
ONE DÍA PASS
- Welcome Kit
- Access to the one-day congress
- Attendee Certificate
- Simultaneous translation
- Coffee Break
- Networking Cocktail
- AGENDA
ONE DÍA PASS
- Welcome Kit
- Access to the one-day congress
- Attendee Certificate
- Simultaneous translation
- Coffee Break
- Networking Cocktail
- AGENDA
For registration or any additional information call us at +34 91 903 42 24 / +351 308 813 585 or write to us at info.es@wobi.com
Marketing: marketing.es@wobi.com
Our new series of courses, Ideas to Lead, is the perfect companion that will guide you on the road to the World Business Forum 2023. More information.
Enrich your experience and prepare yourself for the event, starting TODAY
SPONSORSHIP OPPORTUNITIES
Are you interested in leveraging the World Business Forum to help meet your business objectives?
We work with our partners to develop bespoke Main and Supporting sponsorship packages tailored to help meet those objectives.
- Brand positioning and awareness building for your products and services
- New business acquisition and prospecting
- Customized experiences for clients and prospects
- Executive visibility and thought leadership opportunities
- Private events for select invited guests (lunches, breakfasts, networking sessions featuring keynote speakers)
- In-company sessions with keynote speakers for company stakeholders
- Activations in networking areas
- Multiple channels for sharing your brand or product story with a unique audience of senior decision-makers
- Corporate ticket packages for key stakeholders
Exhibitor and Featured Company packages
In addition to our bespoke Main and Supporting Sponsorship packages, we also offer the following Exhibitor and Featured Company packages.
Please contact us at partnership.es@wobi.com for more information.
Contact us at partnership.es@wobi.com to learn more!
Testimonials
Susana Gómez Foronda, Founder at Smart Culture
Sergio De María Fernández-Llebrez, VP of Sales and Development at Bracelit.
“I attended the WBF Madrid and it was very amazing to see how everything in the world is reshaping itself, the newest trends, and how people change, #wbfmad has been human, the people, and the emotions. The human being.”
Jesús Peinado, CEO at Gemüsering Iberia
Download the brochure for more information!
Supporting Partners
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Michael Phelps
One of the world’s most admired athletes and the most decorated Olympian of all time, Phelps competed in his first Olympic Games at the age of 15. He has a total of 28 medals, 23 of which are gold. He is the first American male swimmer to earn a spot on five Olympic teams and at the 2016 Olympic Games, he became the oldest individual gold medalist in Olympic swimming history.
In 2008 Phelps created the Michael Phelps Foundation and in 2010, in collaboration with the Michael Phelps Swim School and KidsHealth.org, developed the “im” program that teaches children the importance of being active and healthy, focusing on the sport of swimming. Since retiring from competitive swimming, Phelps has also been actively involved in mental health awareness and promotion.
Sustaining High Performance
- Insights on goal setting and the mindset necessary to prepare for success
- Keys to ensuring you perform at your best when the pressure is greatest
- Facing failure and self-doubt: Lessons learnt from when times were toughest
- Staying motivated: Developing the desire to keep setting the bar higher year after year
- The importance of raising awareness around mental health and personal wellbeing to sustain high performance
Francis Ford Coppola is a highly renowned film director, producer, and screenwriter. He has won multiple prestigious awards, including five Academy Awards, six Golden Globe Awards, two Palmes d’Or, and a British Academy Film Award (BAFTA). Coppola’s most notable films, such as The Godfather trilogy – which transformed the gangster genre – and Apocalypse Now, have established him as one of the most significant filmmakers in American history.
Apart from his filmmaking career, Coppola has expanded his horizons into the wine and hospitality industry, establishing the Francis Ford Coppola Presents brand, which offers various resorts, cafes, and wineries located in California, Guatemala, and Belize.
He is currently working on his upcoming self-financed film Megalopolis.
Leading Creativity: Lessons from a Master Director
- The skills and characteristics needed to consistently and effectively push creative boundaries
- Producing award-winning performances: How to identify and get the best out of your talent
- A different approach for dealing with doubt, uncertainty and failure
- The evolution of storytelling: Keys to develop powerful stories that capture people’s imaginations
Professor Muhammad Yunus is the Founder and former CEO of Grameen Bank which provides microcredit to millions of poor people in Bangladesh. In 2006, Professor Yunus and Grameen Bank were jointly awarded the Nobel Peace Prize. He is one of only seven individuals to have received the Nobel Peace Prize, the United States Presidential Medal of Freedom, and the United States Congressional Gold Medal.
Today, the Grameen Bank microcredit model has spread to over 50 countries worldwide, including the United States, Papua New Guinea, Norway, and Nepal.
Social business and the future of capitalism
- What is social business and how to put it into practice
- How entrepreneurial spirit and business smarts can be harnessed to create sustainable businesses
- Meeting the challenge of building a world without poverty
- The evolution of sustainable development: From CSR to ESG and beyond
Leading creative consultant Kevin Roberts was for over two decades the CEO at Saatchi & Saatchi, one of the most prestigious agencies worldwide, responsible for the effectiveness of several of the world’s leading advertising budgets including those of clients such as Toyota and Procter & Gamble. Among his bestselling books is Lovemarks: The Future Beyond Brands, a ground-breaking business book that coined the term “Lovemarks”, named one of ten Ideas of the Decade by Advertising Age.
His most recently published book is 64 Shots: Leadership in a Crazy World. As the Founder of Red Rose Consulting, Roberts currently counsels business leaders and employees on creative thinking, marketing, and leadership.
Building a Culture of Innovation
- The principle obstacles to creativity and innovation and how to overcome them
- A new approach to solve problems, boost innovation, drive business results and achieve goals in a changing world
- Why you should never give your clients what they want – but something more powerful instead
- Why you need to give people room to fail and what this looks like in practice
Former President of Tesla Motors
As former President of Tesla, he oversaw a 10-fold increase in sales from $2 billion to $20 billion in just three years. In 2018, he became COO at ride-hailing app Lyft, where he helped prepare the company to go public, growing revenue from $800 million to $2 billion in the process.
A visionary leader and serial entrepreneur, Jon McNeill teaches organizations how to exponentially scale businesses and drive disruptive innovation.
Currently, McNeill is a Managing Director at DVx Ventures, a growth-stage venture platform, and serves on several boards of companies including General Motors, Lululemon and Stash Financial.
Lessons on Transformation and Growth from Inside Tesla
- Disruption, transformation and the Tesla case: The electric car everyone is watching
- Sleeping in the Tesla factory: Experiences and lessons learned with Elon Musk
- How to generate a culture of trust and accountability among employees
- Detecting and promoting disruptive and transformative ideas within your organization: How to create an idea’s factory
- Taking risks: When it is time to move from analysis to action
Inclusive Leadership
A Professor of Economics at the London School of Economics (LSE) and inaugural Director of Research at the Marshall Institute for Philanthropy and Social Entrepreneurship, Nava Ashraf is a globally recognized authority on behaviors that drive growth while creating social, organizational and individual impact.
Over nearly two decades, Nava’s rigorous field research has generated new insights into how to increase incentives, motivation and inclusion in organizations. Working with such organizations as HSBC, Unilever, Roche and with the Ministries of Health and Education in Zambia, Uganda, and Colombia, she has developed tools and insights companies can use to attract, keep and motivate talent, increase and leverage diversity, and improve collaboration and performance. Nava is also the pioneer of the concept of altruistic capital, “the idea that every individual has within them an intrinsic desire to serve,” and will be publishing a new book on the topic in 2024.
Leading Workplace Performance Through Inclusion and Purpose
- What is altruistic capital and its significance in cultivating purpose
- Applying behavioral economics principles to improve workplace performance and social impact
- Strategies to improve collaboration among team members within an organization
- How to leverage workplace diversity to improve organizational performance
Jean Oelwang
RELATIONSHIP
MANAGEMENT
Founding CEO and President of Virgin Unite and author of Partnering
Jean Oelwang is the founding CEO and President of Virgin Unite, an entrepreneurial foundation belonging to the Virgin Group that builds collectives, incubates ideas and re-invents systems for a better world. Over the last 15 years, she has worked with partners to lead the incubation and start-up of several global initiatives, including: The Elders, The B Team, The Carbon War Room (successfully merged with the RMI) and The Branson Centres of Entrepreneurship among many others.
As part of her work over the last three decades, Oelwang has helped corporations put the wellbeing of people and the planet at their core, including working with over 25 Virgin businesses across 15 industries to help embed purpose in all they do. She is also the author of the book Partnering: Forge the Deep Connections That Make Great Things Happen.
Powerful Partnerships for Transformational Success
- Why the ability to forge deep connections trumps technical skills when it comes to achieving success
- How we can increase the depth and meaning in all of our most important relationships: Lessons from some of the world’s most remarkable leaders
- Developing practical tools that allow you to disagree respectfully and virtues to deepen your relationships
- A blueprint for expanding small partnerships into large-scale collaborations
Peter Weill, award-winning author, research scientist and chair of the Centre for Information Systems Research (CISR) at the MIT Sloan School of Management, helps organisations design and leverage a powerful digital strategy so they can better compete in the 21st century. For years, he has been helping boards and executives digitally transform their institutions so they can exponentially scale business and sustain growth well into the future. He has conducted workshops for executive committees and boards of more than 50 companies globally, and for key conferences, including the CEO summits of both Microsoft and SAP. Weill also educates leaders about the role, value and governance of digitization within enterprises and their ecosystems.
Creating a Future-Ready Organisation
- Creating a winning digital strategy: Tools companies can use to tackle threats and leverage opportunities
- Developing a digital operating model to increase revenue and drive growth
- Steps decision makers need to take on their journey to becoming a digitally-savvy, future-ready organisation
- Forging partnerships and building a shared ecosystem so everyone can thrive
Teresa Perales
A paralympic swimmer, with 26 medals in five Paralympic Games, Teresa Perales is the most decorated Spanish Paralympic athlete in history. Despite suffering from neuropathy at the age of 19, which caused her to lose mobility in her legs, she immersed herself in the sport of swimming and started competing within a year.
In addition to her sporting achievements, Perales has held different positions of public responsibility motivated by her commitment to society. She is an Ambassador for Inclusive Sport in Spain for Fundación Telefónica and has been a member of the Paralympic Games Commission of the International Paralympic Committee since May 2010. Writer of two books, Mi vida sobre ruedas and La fuerza de un sueño, in 2021, Perales was awarded the 2021 Princess of Asturias Award for Sports, for her brilliant career, her active and courageous social commitment and for embodying the most admirable sporting values: effort and ability to overcome.
The Power of Attitude
- Reprogramming our attitude when it comes to accepting and dealing with difficult situations
- Learning to manage the way in which change affects us
- The decisive questions we must ask ourselves before starting on the path towards our long term objectives
- Applying the values of sport to business and organizational life
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