Your registration includes
One registration, four benefits
When you join World Business Forum, you become a WOBI Member.
Access to World Business Forum
Two days with the world’s leading management thinkers, in the city of your choice.
The best management content all year long
Content, masterclasses, and interviews on the WOBI platform, available 365 days a year.
On-demand access to all World Business Forums worldwide
Access recordings from every World Business Forum edition: Madrid, New York, Milan, Mexico City, Bogotá, and Sydney.
Exclusive in-person events
Learn and connect throughout the year with the global executive community.
In-person event
What is World Business Forum?
Every year, in major cities around the world, World Business Forum brings together thousands of executives to learn from and be inspired by the world’s leading management experts.
Over two days, the most relevant topics of today are explored, offering a global perspective to help leaders address the challenges facing their teams and organizations.
Two days of inspiration for leaders who want to stay one step ahead.
2 days | 6 cities | 200,000+ executives
2026 Editions
Choose your city and get started today
Select your World Business Forum edition and begin your WOBI Membership with all its benefits.
The experience
Why attend World Business Forum?
Learning
Learn from world-class leaders and experts through a program that addresses today’s most relevant leadership challenges.
Inspiration
Drive your organization’s evolution. Gain transformative ideas and the conviction to put them into practice.
Networking
Expand your professional network. Connect with thousands of executives and decision-makers.
Frequently Asked Questions
Maybe we already have your answer?
Do I need to provide attendee names at the time of purchase?
No, you can purchase a group package now and provide the names of the attendees later. You can also update attendee names up to 5 days before the event, allowing you to adapt to any team changes throughout the year.
What is the cancellation policy?
If you are unable to attend the World Business Forum, you may transfer your ticket to another person within your organization up to 5 days before the event. You can review our full terms and conditions here.
What payment methods are available?
Customers can pay by credit or debit card (Mastercard, Visa, Amex) or via bank transfer. For more information, please contact wobidigital@wobi.com
Is World Business Forum only for C-level executives?
No, World Business Forum is open to professionals across different levels of seniority.
By covering a wide range of management topics, the event helps participants strengthen their leadership skills and develop their potential for future executive roles.
I don’t work at a large company — is the content still relevant?
Absolutely. More than 38% of attendees come from small and medium-sized enterprises (SMEs), meaning a significant portion of participants face similar organizational structures, resource environments, and growth challenges.
The insights shared at the event are designed to be practical, scalable, and adaptable to organizations of all sizes.
I work in a specialized industry. Is the event still relevant?
Yes, the attendees are from all industries.
What does it mean to be a WOBI Member?
We wanted to transform your 2-day World Business Forum experience into a 365-day experience.
That’s why, when you purchase your World Business Forum ticket, you automatically become a WOBI Member at no additional cost, with year-round access to resources, inspiring content, and exclusive networking opportunities.
What does WOBI Membership include?
- In-person access to World Business Forum 2026
- On-demand access to all World Business Forums worldwide
- Year-round access to top management content
- Networking opportunities and access to the executive community
Join thousands of leaders who are already one step ahead
Choose your city and enjoy 365 days as a WOBI Member