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Elevate your business strategy:
ABOUT Michael Porter
Widely recognized as the father of modern business strategy, Dr. Michael E. Porter is a renowned economist and one of the world’s most legendary thinkers on management and competitiveness. Throughout his career at Harvard Business School, he has brought economic theory and strategy concepts to bear on many of the most challenging problems facing corporations, economies, and societies, including market competition and company strategy, economic development, the environment, and health care.
His first book, Competitive Strategy, has continued to define the modern strategy field since its publication in 1980. Today, according to Fortune magazine, Porter has “influenced more executives – and more nations – than any other business professor on earth.”
WHAT YOU’LL LEARN
- Understand the fundamental drivers of industry competition and how to analyze the industry structure to identify and maximize competitive advantage
- Know how to design a correct strategic positioning: how to create unique value through a lasting competitive advantage
- Analyze how companies integrate social issues into strategy to benefit society and, at the same time, strengthen profitability
“There’s no one best strategy that we all have to follow. We have to decide how we are going to compete to deliver unique value to the customers we have chosen to serve”.
Benefits
Full Access
Access to each of the sessions via our virtual event platform
Interactive Q&A
Certificate Of Attendance
On-demand Recordings
Executive Summary
Simultaneous Interpretation