Andy Cohen: The Power of Thinking Differently
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Philip Kotler: Innovation & Marketing, The Two Faces of Value
Mark T. Bertolini: Aetna, Driving Innovation Healthcare
Steve Levitt: Beyond Super Freakonomics
Mauro Porcini: Design Driven Innovation
Spotlight: Martin Lindstrom
Pau Garcia-Milà: Dissecting the World of Ideas
Sharp, controversial and provocative, Tom is one of the most influential management thinkers of the last thirty years.
His number one "to don't" for business success.
It's easy to get caught up in the day-to-day routine of entering the office, going to your desk, and shutting out the rest of the world. However, Peters explains precisely how NOT to do this.