Alex Pryor: The Business of Regenerating Life, Guayaki Case Study
Business Matters: Meditation
Ad Factory: Y&R (Brazil)
Martin Lindstrom: The New Consumer
On the Record: Jean-Claude Biver
Adam Werbach: Long-Term Sustainability
Ad Factory: DDB Argentina
Spotlight: Martin Lindstrom
Gouillart is considered a world authority on co-creation and transformation. He travels the globe to share his insights about this new discipline.
The power of connecting people to their passion.
One company socialized and personalized a once private experience and succeeded in the marketplace. A world-wide authority on co-creation, Francis Gouillart uses Nike as an example of the advantages of interaction with and between consumers.