User login

Close

Martin Sorrell

About Martin Sorrell

CEO of WPP Group, Sorrell built the world’s largest advertising company.  It boasts 153,000 employees operating in 107 countries — all from a shopping basket company.

Knighted Sir Martin Sorrell, his transformation of WPP began in 1985 by expanding globally and acquiring important ad brands such as JWT, Ogilvy & Mather, and GroupM. The communication conglomerate is the product of a consolidation of media groups in the global advertising market, and attests to Sorrell’s determination and business acumen. The former financial director of Saatchi & Saatchi, Sorrell is an evangelist for the new technologies shaping our world.

Talking Points

Differentiation through innovation: The application of technology in a fast-paced world

Retaining the entrepreneurial energy necessary for an industry that is being constantly reinvented

Business on the global stage: Strategic thinking, creative execution and implementation

Old vs. new media: Where the advertising and marketing services industry goes from here